People who attend writing classes often say they want their writing to sound more professional. Sometimes they believe that big words are more impressive, and they are looking for ways to choose bigger and better words. But big words are simply bigger–not better.
Here are five simple ways to sound more professional. As I reread them, I noticed that they have nothing to do with sound: they all tie to the way things look to the reader.
1. Avoid double and triple punctuation marks, like these!!! Why would anyone use them??? These multiple marks are appropriate only in the diaries of 12-year-olds.
2. Capitalize your name. A capital letter at the beginning of your name takes just one more key stroke. Yet without it, you appear to lack an understanding of the basic rules of written communication.
3. Use complete sentences. Really. Avoid using fragments like my example (the fragment Really). Fragments suggest that you are unable to communicate ideas in whole, coherent sentences.
4. Use standard spelling. Avoid shorthand such as TTFN (ta ta for now) and LOL (laughing out loud). These abbreviations are casual–not professional.
5. Avoid smiley faces and winking emoticons like this one: ; ) Whatever they communicate, it is not professionalism.
I am not saying that you have to follow the suggestions above–you only have to follow them to sound professional.