In many parts of the world, December is a month of giving gifts. On the job, you can give simple gifts this month and every day of the year with very little effort and no cost. Like the smile that costs nothing and gives a lot, these five gifts...
When is the last time you sent a card or note to a business associate? If it's that long, read on for a nudge and some inspiration. The Case for Tangible MessagesThousands of unread messages fill my email inbox, and more drop in by the minute. My response: Delete. Delete....
Scenario: Imagine that you run a classy beachside hotel. Many of the hotel rooms have balconies that face the beach. Everyone walking from the beach toward the hotel can see the balconies.  When guests hang wet bathing suits, towels, and other items over the balcony railings, the view is tacky--not...
The other night I was traveling from Boston to my home, Seattle. When I arrived at my connection city, Denver, at 7:15 p.m. I received this text message: Your Flight ___ on August 6 from DEN now departs at 11:55 p.m. We're sorry for the delay. Please visit .  The website...
In my survey on business writing and relationships of 686 adults, 81 percent of respondents said that a thank-you note they received had a definite positive influence on their decision to do business with a company or an individual again.  In an informal survey of blog commenters last week, all...
It's the season of graduations and weddings, wonderful opportunities to celebrate graduates' accomplishments and individuals' commitments to one another.  If you are a recent or soon-to-be bride, groom, or graduate, congratulations! Life is just beginning for you in many ways. One of the ways people celebrate your new life is...
Texting customers, colleagues, clients, and others is mainstream business behavior. But with regular use, there can be abuse. Don’t text just because you can. Text because people want or need to hear from you, and make the messages convenient for them—not just for yourself. Review the 10 tips below, and then...
So you’ve decided to start your own e-commerce business. You’ve probably read every textbook and online guide you can get your hands on, and you feel like you’re ready to launch your online shop soon. While that may be true after you’ve chosen the perfect niche that’s not ultra-competitive...
The other day at my health club I asked an employee what time the bank parking lot was available for club members' use. I knew I could use the bank lot when the bank closed, but I wasn't sure what time that was. The employee responded, "You'll have to...
Advertising has long been a cornerstone upon which business is build.  You need to attract customers to your products and services, and an informative, imaginative and unique ad is what is going to elevate you above the rest. Writing ads, or copy, is a fascinating and creative process and...