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Business communications

Walking into DSW for the first time searching for a new pair of shoes can be overwhelming—so many options and styles to choose from! The same can happen to a writer as you start scrolling through that long list of font styles in MS Word. And with hundreds of...
Contractions in business writing… to use or not to use… that is the question. The art of business writing challenges you to strike that perfect balance between sounding friendly and approachable while maintaining a high level of professionalism. Contractions can be a useful tool to help you do just that....
Writing is the fun part. Editing is the hard part. Know what the first part is? Planning! What you do before you write is just as important as what you write. Planning a business document and using an outline are valuable tools you should reach for first in your...
Sunscreen? Check. Bathing suit? Check. Latest Grisham novel to read on the beach? Check. Created and activated the perfect professional out of office autoresponder email message? Umm… If you think you can just throw something together on your phone while boarding the plane, think again. Business communication etiquette never takes...
When you hear the term “abstract,” what comes to mind? A painting by Jackson Pollock? And if you hear the word “concrete,” what’s the first thing you think of? A foundation? Or a sidewalk? Your brain pulled these answers quickly. Why? Because you are most familiar with these words...
Gender-neutral language writing strategies are becoming increasingly popular. The goal is to write or speak using non-discriminatory language and to avoid gender-biased expressions or stereotypes. This will enable you to more easily connect with your audience and allow everyone to feel appreciated. So then, here are some simple techniques...
Life is short. And so is the attention span of most people. This is why copywriters, marketing experts, and anyone who writes for a living repeats the writer’s mantra daily: Quickly get to the point! And it’s no different with business communication—your audience will expect you to communicate your...
Just as language evolves over time, the way we communicate in business has changed. Phone calls and letters seem almost archaic now. Email is the foundation that most businesses' communication and marketing strategies sit upon. And this is why you need to know not only how to craft a...
Business writing is inundated with buzzwords and buzz phrases—just try to find a slogan that doesn’t contain “cutting edge technology” or “think outside of the box.” They are hugely popular and accepted by most readers as everyday speech. But, does popularity and general acceptance indicate that buzzwords should be...
Business communication comes in many forms and spans international borders, cultures, and demographics. Therefore, you must know precisely who your audience will be—their background, demographic traits, their knowledge of the subject already, and their expectations of your presentation. So, whether you are writing an internal company memo or a...